April 19, 2015 | The Crew
Hello Church Street Community,
Because such a wonderful shop as Church Street is worthy of website content lively as Cal and wise as Heather, we’re dusting off this old blog to provide a (somewhat) regular stream of good, old-fashioned book reviews.
To accomplish the task, we’ve assembled a rag-tag team of literate guys and bookish gals including (but not limited to!) the charming and whip-smart Cassia Kesler, the efficient and paradoxical Anonymous, the beautiful and brilliant Katherine Anne Webb who also happens to be my wife, the charmingly brooding and impossibly well-versed Anthony Vacca, and myself, Russell Hehn, noticeably balding English teacher-turned-copywriter.
Lest you think this is merely some sort of resume-builder or ego-feeding undertaking, let me remind you that the private reading of and conversation about good books is a burden we plant firmly on your shoulders, dear patron and peruser.
For one, you as a reader are charged with the duty of telling other people about the good books you’ve read and the bad books to be outright avoided. Life’s too short for your fellow man to waste on a sub-par tome, and rainy days are far too long without some bumbling character to keep you company. This is mandatory.
For two, thanks to the Internet, there is a handy comments section located even now just below this very post and indeed accompanying every future post awaiting your thoughts, gripes, redactions, editorials, missives, and regrets. Give them.
For three, if not now then sometime soon there will be located at the register a stack of slender Opinionated Reader Review Forms which you will (and must!) pick up. After picking one (or several!) up, you will go and find a book you’ve read and about which you have something important to say. You’ll write that important thing on the Opinionated Reader Review Form, stick it in the book (on a particularly beautiful page, perhaps), and when the next person comes blowing on their coffee, waiting for their loved one to exit the bathroom, they will see your Opinionated Reader Review Form, they will read your words, and they may even purchase that book because of you. You, who now have a voice when it comes to the books you care about.
For four and lastly, our rag-tag team will remain rag-tag only so long. Eventually they will realize what fame and fortune come with writing book reviews, their egos will inflate, they’ll become book review rockstars, they’ll succumb to unseemly addictions and, as it always happens, fall out of the game to be heard from nevermore. To combat this, I ask that you, or anyone you know with a reliable laptop and a decent pair of eyes, reach out to me should you ever feel the tug of the Book Review. We’d love for you to join the gang. I can be reached at email@example.com
Happy reading. Happy coffee drinking. Happy day, the blog is back.
Russell and Others